Entourage sur-le-Lac
Presentation
Located on the shores of Lac Beauport, Entourage sur-le-Lac is a resort-style hotel founded on the concept of wellness for an active clientele. With its many outdoor activities, on the lake and in the mountains, and its healthy and delicious cuisine, Entourage aims to reconnect its guests with the nature that surrounds it.
Context
We quickly created a close relationship with this client, given the scale of the projects we worked on together. The job at hand was to start from scratch to create the brand for one of the largest resorts in Québec. Our approach needed to be unique and adaptable to a variety of tools that would reach both a business and leisure clientele.
Services
Website
Brand image
Positioning slogan
Marketing direct pour clientèle corporative
TV advertisings
Web videos
Organization of the opening event
Media relations
Marketing strategy
Photo shooting
Printed material
Social network coaching
Digital campaigns
Displays
Promotional items
Placement in specialized magazines
Material for tradeshows
Advertising design
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