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Content Strategist

If you are a creative and curious individual who takes a proactive approach to anticipating challenges and thrives on working collaboratively with a team... And a proven passion for driving digital content strategy, designing aesthetic visuals, analyzing performance metrics, and know social media trends (Instagram, Facebook, LinkedIn, TikTok) like the back of your hand... Then this Content Strategist role is made for you!
  • Office:
    Québec
  • Status:
    Full-time
  • Experience:
    Bachelor’s degree in Marketing or a related field, 5 years of relevant experience

Responsibilities & Key Tasks

  • Design and implement tailored digital content strategies for a diverse client portfolio.

  • Plan and coordinate on-site and in-field content production with clients.

  • Create consistent, aesthetic visuals tailored to each social platform, in line with brand guidelines.

  • Develop engaging, relevant, and creative content ideas that cater to client objectives and audience needs.

  • Build and maintain editorial calendars optimized for social platforms while meeting deadlines.

  • Continuously optimize strategies and tactics based on evolving client needs or campaign performance.

  • Demonstrate an in-depth understanding of the nuances of each social platform (Instagram, Facebook, LinkedIn, TikTok, etc.) and how to maximize their impact.

  • Proficient in social media management and monitoring tools.

  • Strong grasp of emerging social media trends and digital analytics tools.

  • Analyze and interpret social media performance data.

  • Translate complex digital marketing strategies and performance reports into clear, accessible insights.

  • Build trusted relationships with clients, understand their needs, and pitch recommendations clearly and convincingly.

  • Conduct competitive and market intelligence to identify competitor tactics and industry trends, adjusting content strategies accordingly.

Personal Attributes & Skills

  • Excellent proficiency in French (English proficiency is an asset).

  • Ability to thrive under pressure, handle tight deadlines, and multitask effectively across multiple projects.

  • Capacity to work collaboratively with creative teams and account management.

  • Strong initiative to spot challenges early and deliver prompt solutions.

  • High level of creativity and curiosity.

  • Self-motivated with strong autonomy.

Interested in joining our team?