L’îlot Repère gourmand
Presentation
Located in the Entourage sur-le-Lac Hotel and Resort, L’îlot Repère gourmand is a European and international inspired restaurant that focuses on health and local products. The quality, variety and freshness of its menu are what make it a coveted dining experience.
Context
Operating within Entourage, Imédia wanted to work with this client to look beyond the hotel’s customers, by marketing the L’îlot as a stand-alone restaurant, a gourmet destination for both the residents of Lac-Beauport and the population of Québec City.
Distinction
Applied Arts 2018
Entire Design Program – Series
Projet – L’îlot Repère gourmand
Services
Displays
Brand image
Brand name
Positioning slogan
Website
Social network coaching
Digital campaigns
Web videos
TV advertisings
Packaging (menus, promotional items, corporate clothing, illustrations, etc.)
Communication plan
Marketing strategy
Advertising design
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